Objective:

Use knowledge and skills developed through education and on the job experience to improve the usability of products and systems, apply human factors principles to the design of systems and design interfaces capable of reducing user frustration and error.

Education:

• MA, Human Factors/Applied Experimental Psychology (Honors), December 1999. California State University, Northridge, CA.
• BS, Psychology (Magna Cum Laude), June 1997. Utah State University, Logan, UT.

Skills:

UI Conceptual Design UI Logical Design UI Physical Design Prototyping Usability Testing Questionnaire Development Use Case/Scenario Development Task Analysis Presentation Skills Contextual Interviews

Customer Interviews Behavior Specification Writing Human Factor Analysis System Analysis Product Evaluation Benchmarking Team Leader User Profiling Job Shadowing

 

 

 

 

Tools:

Win 95/98/NT/00/XP SPSS Visio Adobe PhotoShop Microsoft Outlook

Microsoft Excel Microsoft Word Microsoft PowerPoint Basic HTML Macromedia Dreamweaver

 

 

 

Professional Training:

Dynamics of Leadership Leading the Successful Project Team

Brainstorming & Creative Thinking Listening Through Comprehension

 

 

Human Factors and Design Experience:

2/06-4/08 - Human Factors Engineer: Intel Corp

• Lead Human Factors Engineer for Supply Network Chain Applications.
• Conduct Expert Reviews and Heuristic Evaluations.
• Present findings from evaluations, reviews & testing.
• Provide usability design guidance throughout the product development lifecycle.
• Conduct User Experience research around process design and effectiveness in order to collaborate with a multidisciplinary team whose goal is to redesign more efficient business processes within Capital, Settlement and Tax activities.

 

5/05-2/06 - Usability Engineer: DIRECTV, Inc.

• Provide usability design guidance throughout the product development lifecycle based on usability testing and evaluations.
• Develop usability tests plans
• Coordinate and conduct usability tests
• Analyze data
• Write detailed reports to communicate findings to the design team, product managers and business owners.
• Present usability findings in formal and informal settings to key stakeholders
• Assist in developing screening criteria for recruiting test participants.
• Coordinate participant recruiting and facility equipment rental with offsite usability facilities.
• Develop, prioritize, and promote design recommendations based on usability principals, testing, evaluations, research, best practices and other data.
• Develop an onsite usability lab.
• Conduct field studies/site visits and report usability findings.
  

8/04-5/05 - Usability Manager: Edmunds.com

• Provide usability design guidance throughout the product development lifecycle.
• Provide expert advice and insight based on usability testing.
• Develop usability tests plans.
• Coordinate and conduct usability tests.
• Analyze data.
• Write detailed reports to communicate findings to the design team and product managers.
• Serve as the usability resource for multiple business units of the Company.
• Responsible for integrating usability testing into the product lifecycle.
• Present usability findings in formal and informal settings to key stakeholders.
• Assist in developing screening criteria for recruiting test participants.
• Coordinate participant recruiting and facility equipment rental with offsite usability facilities.
• Develop, prioritize, and promote design recommendations based on usability principals, testing, research, best practices and other data.
• Contribute to the design team's development of interface guidelines to ensure a consistent user experience.
• Educate team members on the value of user centered design and usability testing.
• Setup Usability Lab.
  
  

6/00-8/04 - Lead User Interface Designer: Xerox Corporation

• Responsible for specifying and designing UI for a web site used for submission of online documents. Including conceptual and physical design of the layout and workflow.
• Develop test plans, coordinate, and conduct usability tests.
• Document findings, recommendations, specifications, designs etc.
• Support integration and coherence of Xerox DigiPath products and applications.
• Develop and maintain the UI strategy for all projects.
• Work closely with Graphic Designers and application programmers to ensure the proposed designs are consistent, easy to use and visually pleasing.
• Conduct Design Reviews for all designs.
• Work with a multidisciplinary team to develop web site design and
  workflow.
• Responsible for designing a touch station panel for a scanner user interface. Participated throughout the entire development lifecycle.
• Assist in developing an online nomenclature database to be used internally.
• Lead the development of a strategy for the use of internal (hardware) controls for printers.
  
  

1/00-6/00 - Human Factors Specialist: System Resources Corporation (Titan).

• Support and conduct research and development activities on the effects of increased automation and new technologies on air traffic controllers.
• Develop Questionnaires.
• Conduct statistical analyses using SPSS.
• Test Plan Development
  
  

5/99-10/99 - Intern: Southern California Regional Rail Authority (Metrolink) Human Resource Department & Human Factors Project.

• Analyzed and interpreted employee position description questionnaires in order to develop detailed descriptions of employee duties, tasks, and responsibilities.
• Responsible for the redesign of the Ticket Vending Machine user interface in order to reduce the number of user errors. Conducted behavioral observations, developed user questionnaire, and performed usability tests.
  
  

Teaching, Research & Counseling Experience:

1/04-Present - Adjunct Instructor: Woodbury University

• Responsible for instructing an Environmental Psychology and Human Factors Psychology class.
• Develop course lectures, projects and tests.
  
  

8/99-12/99 - Teaching Assistant, California State University, Northridge

• Responsible for the helping introductory statistics students set up and run experiments and complete course work.
  
  

12/98-5/99 - Research Associate, University of California, Los Angeles at Veterans Affairs.

• Responsible for the collection of data concerning sleep in elderly nursing home patients in order to achieve a long term goal of increasing nighttime sleep by applying exercise interventions.
  
  

Awards:

• 2004 - Xerox High Potential Employee
• 2003 - Xerox High Potential Employee
• 2002 - Xerox Innovation Group Reward and Recognition
• 2001 - Xerox Innovation Group Reward and Recognition
• 2000 - California State University, Northridge, Human Factors Psychology Award.
• 1998 - University of California, Los Angeles Department of Medicine Incentive Award.
• 1997 - Undergraduate Researcher of the Year, Department of Psychology, Utah State University.

 

Organizations:

• 2000 to Present - Human Factors and Ergonomics Society, South Jersey Chapter
• 2001 to Present - SANDCHI (San Diego Computer Human Interaction Group)
• 1999 to Present - LA SIGCHI (Los Angeles ACM Special Interest Group of Computer Human Interaction)
• 1998 to Present - Human Factors and Ergonomics Society

 

Presentations:

• Daniels, T., King, V. (Nov. 3-5, 2004). Usability Testing. Presented at the Market Research Association Fall Education and Research Industry Forum, San Diego, Ca
• Ives, D., Willie, D., & Woodmancy, Tressa Daniels. (1997). Analogical problem solving: an exploration of barriers during transfer. Poster presented at the American Psychological Society, Ninth Annual Convention. Washington, DC.
  

Course Projects:

• Designed a vehicle navigation system. The project included the following: Identification of user needs and system requirements, function and task analyses, preliminary design concept, a mock-up of the main screen and a test plan.
• Evaluated, critiqued, and modified a set of five different websites in order to make them more user-friendly.
• Participated in the design of a city for the elderly.
• Conducted a product evaluation and usability test on a Motorola cellular telephone.

References:

• Available upon request